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Rota may not be a household name for most men outside of Italy. They don’t really do much marketing or advertising, and trousers rarely steal the spotlight in the world of menswear. But some of the best dressed men in Italy swear by their cut and quality, like Luca Cordero di Montezemolo, the chairman of Ferrari, who is often seen wearing Rota pants.

The company was founded in 1962 by Ampelio Rota, with the intention of promoting trousers from an afterthought to a leading role in a man’s closet. Fifty years later, they still make nothing but pants. Their trousers are cut in the trim, rakish, Italian style, and made with fabrics of unusual quality and distinction.

Each pair of trousers is entirely made in the company workshop in Fidenza near Parma, under the supervision of the Rota brothers. Their production methods have not changed since the company’s founding: expert tailors cut and sew the trousers, followed by careful and skilled pressing to create the desired shape and lines.

Quality fabrics help maintain the shape of the trousers over time. Rota’s permanent and seasonal fabric collections are selected from the finest cottons, flannels, twills and worsted. And, in line the company’s philosophy that trousers need not take the backseat to jackets, Rota always includes colorful fabrics and bold patterns for customers who fancy creativity below the belt.

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  1. Higher-rise chocolate brown wool hopsack pleated trousers Higher-rise chocolate brown wool hopsack pleated trousers New
  2. Higher-rise grey wool donegal trousers with side tabs Higher-rise grey wool donegal trousers with side tabs New
  3. Higher-rise steel grey cavalry twill trousers with side tabs Higher-rise steel grey cavalry twill trousers with side tabs New
  4. Higher-rise black & brown houndstooth flannel trousers with side tabs Higher-rise black & brown houndstooth flannel trousers with side tabs New
  5. Higher-rise taupe cavalry twill trousers with side tabs Higher-rise taupe cavalry twill trousers with side tabs New
  6. Higher-rise mid grey wool flannel trousers with side tabs Higher-rise mid grey wool flannel trousers with side tabs New
  7. Forest green herringbone wool flannel trousers Forest green herringbone wool flannel trousers New
  8. Moss green cotton moleskin trousers Moss green cotton moleskin trousers New
  9. Tan brushed cotton twill trousers Tan brushed cotton twill trousers New
  10. Brown puppytooth wool flannel trousers Brown puppytooth wool flannel trousers New
  11. Beige garment-dyed cotton corduroy trousers Beige garment-dyed cotton corduroy trousers New
  12. Grey cavalry twill wool trousers Grey cavalry twill wool trousers New
  13. Charcoal wool flannel wool trousers Charcoal wool flannel wool trousers New
  14. Higher-rise chocolate brown cavalry twill trousers with side tabs Higher-rise chocolate brown cavalry twill trousers with side tabs New
  15. Brown cotton moleskin trousers Brown cotton moleskin trousers New
  16. Higher-rise brown corduroy trousers with side tabs Higher-rise brown corduroy trousers with side tabs New
  17. Higher-rise light grey wool flannel trousers with side tabs Higher-rise light grey wool flannel trousers with side tabs New
  18. Navy cavalry twill wool trousers Navy cavalry twill wool trousers New
  19. Mid-grey crisp weave wool trousers Mid-grey crisp weave wool trousers New
  20. Light grey wool flannel trousers Light grey wool flannel trousers New
  21. Fawn wool flannel trousers Fawn wool flannel trousers New
  22. Medium grey wool flannel trousers Medium grey wool flannel trousers New

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