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Rabbit Holes
15 Jun

Rabbit Holes

The whole beauty and terror of machine learning is that we don’t know what conclusions the machine will reach, and we certainly don’t know how it will get there.

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Other People's Gear
01 Jun

Other People's Gear

If uniform is sufficiently obscure, borrowing becomes playful rather than posturing.

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Rules of the Hat
04 May

Rules of the Hat

This year I broke a rule I didn’t know I’d made: no hats at home.

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Imported Goods
13 Apr

Imported Goods

There’s trouble afoot in British cheesemaking.

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On Being Colorful
30 Mar

On Being Colorful

Only some colors are colorful. To be full of color implies intensity and saturation.

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DIY
02 Mar

DIY

Economists sometimes define hobbies as inefficient work. In other words, if you could pay someone to do your gardening and thereby gain time or money, that’s an efficiency. And if, in spite of the efficiency, you’d rather do it yourself, that’s a hobby. Aside from the fun or relaxation of doing something practical, there’s also the chance for insight.

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Heavyweights
02 Feb

Heavyweights

Tell anyone from New York or Moscow that it was cold in Britain this year and you might get a pitying chuckle. But in a land without snow tyres or decent central heating, it was. At least, this is how I choose to explain my recent fascination with seriously heavy fabrics.

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On Brand
05 Jan

On Brand

On the one hand, brands have existed for centuries as a kind of maker’s guarantee. Medieval English merchants would attach their names to bales of cloth, using their reputation to vouch for the consistency and honesty of the product. On the other hand, since the arrival of mass production, branding has been used to distinguish a manufacturer’s goods, elevate them, and insist on their exceptionality. Nowhere is this tension clearer than in the Domino’s Pizza branded Rolex Air King.

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